Program details overview
Master of Business Administration in Digital Marketing and Sales
The MBA in Digital Marketing and Sales is crafted for aspiring professionals who want to shape how brands connect, engage, and grow in the digital space. The program offers a balanced blend of creative strategy and analytical thinking, covering key areas such as social media, SEO, content marketing, digital advertising, and customer relationship management, along with essential sales techniques.
At Parul University, students learn through real-world exposure, live projects, internships, digital tools, and mentorship from industry leaders. The learning experience is immersive, practical, and designed to keep pace with industry trends. With every class and campaign, students build the skills and confidence to lead in todayโs dynamic, fast-paced marketing and sales landscape.
Here is how you can study this program
MBA in Digital Marketing and Sales
The two-year Master of Business Administration in Digital Marketing and Sales program prepares students to be creative strategists and data-driven decision-makers in a rapidly changing digital economy. The program combines fundamental business knowledge with extensive instruction in digital platforms, consumer behaviour, branding, analytics, and new sales strategies. Students gain a thorough understanding of how to create campaigns, customer journeys, and generate corporate results through digital innovation. At Parul University, students learn by doingโthrough live projects, marketing simulations, real-time ad management, and hands-on internships with agencies and startups. Workshops, mentoring sessions, and industry collaborations help students stay ahead of digital trends and gain the confidence to lead marketing and sales teams. This practical, immersive experience ensures graduates are not just job-ready but future-readyโequipped to shape brand success in the digital-first world.
Secure your study place!
Deadline extended until July 31
10
Days
08
Hrs
42
Min
23
Sec
Applicable deadline
22 Aug 2025
Starting date
01 Feb 2025
Format
Full-time 2 years
Credits
180
Fee
2,10,000 PA
Language
English
Eligibility
Candidate shall have passed Graduation with minimum of 50% for Open category (45% for Reserved category) from a recognized university.
Why study this program
Be a part of a engaging learning atmosphere that gives you the tools to excel in your career of choice.
Digital-First Curriculum
Learn fundamental marketing and sales principles with hands-on modules in SEO, social media, email marketing, sponsored ads, and CRM technologies.
Live Campaign Experience
Run real-time ad campaigns, administer social media accounts, and track results to build a solid portfolio of practical abilities.
Expert Industry Mentorship
Guest lectures and mentorship sessions provide opportunities to learn from digital marketers, brand strategists, and sales professionals.
Internships that Matter
Collaborate with startups, agencies, and brands on performance marketing, lead generation, and digital growth strategies.
Analytics-Driven Learning
Utilise tools such as Google Analytics, Meta Ads Manager, and marketing dashboards to gain insight into consumer behaviour and return on investment.
What you can become after Studying Digital Marketing and Sales?
Digital Marketing Manager
Performance Marketing Analyst
Sales Strategy Manager
Social Media Strategist
Brand Communication Manager
CRM and Email Specialist
Here is the Important Information you need to Know
Find out if this is the right course for you.
Find out if this is the right course for you.
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Launch your career with our leading placements
We provide you with leading placement opportunities before you graduate, with the best career training and an exposure to leading recruiters.
2500+
Recruiters
20K+
Students placed
30 LPA
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Scholarships & funding
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Meritorious scholarships
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